As frontrunners in trade strategy, ITC’s proven process results in a unique strategy tailored to a country’s profile, needs and goals.
ITC works with partner countries to develop unique strategies that are tailored to each country’s needs and goals. The steps to achieving export success are outlined below.
1. Assessment: In order to gain an understanding of the country's background, specialized audits are conducted. These assessments provide an understanding of the country's current position, performance and competitiveness. Existing development plans and strategies are reviewed to ensure consistency with existing government objectives.
2. Identification: ITC and partner countries work with policymakers, trade and investment support institutions, enterprises and development partners to identify constraints that limit export development, and international market opportunities.
3. Prioritization: As resources are limited, prioritization is essential. Prioritization is done among sectors and within sectors to identify the best opportunities for sustainable economic growth. Prioritization is also done among key trade support areas as to benefit the whole economy.
4. Design and action planning: The design of a national export strategy results in an agreed plan of action between policymakers, institutions, enterprises and civil society. This plan of action is detailed, and sets targets and timelines, allocates activities and assigns implementers.
5. Implementation: To ensure the strategy is implemented, ITC’s assistance continues after the design of the national export strategy is completed through our strategy implementation management programme. ITC provides tools and support to enable countries to strengthen institutional capacities, guide implementation and manage resources.
A comprehensive approach
To be truly relevant, a strategy must have a combined competitiveness and developmental orientation. A strategy’s comprehensive approach enables prioritization across four dimensions:
Supply-side capacities: Supply-side issues address the country’s capacity to effectively respond to opportunities in the international marketplace. These include:
Quality of the business environment: Business environment issues address regulatory and administrative procedures that delay or dissuade export transactions. These include:
Market entry: Market entry issues address constraints that hinder market access and market entry. These include:
Development goals: Development issues reflect the extent of the export sector's contribution to economic and social development. These include:
Leveraging ITC's state-of-the-art analytical toolsOur strategy design process leverages the wide variety of tools developed and maintained by ITC. These tools enable our strategy specialists to provide state-of-the-art analyses to our clients. Many of the tools ITC maintains are used by private sector consulting firms and other international organisations. These tools include:
If you would like to learn more about ITC's trade development strategies, please contact us.
Enquiries should be directed to:
Chief, Trade Development Strategies Programme+41 (0)22 730-0588said[at]intracen.org
National Export Strategy - Myanmar
National Export Strategy - Sri Lanka